We have experience with and work with firms of all sizes, from local companies and start-ups to domestic and international brands. We have experience of working with businesses in all sorts of sectors, from software firms and insurers to local plumbers and photographers.

All our projects are bespoke, so it is difficult to give precise numbers. At the moment, we work with firms who have budgets ranging from a few hundred thousand per month to a few thousand. Instead of having the least amount, we adjust our strategies, amount of work and timescales based on the available funds.

We can also alter the approach we take depending on how much engagement our clients have. If you are happy to implement ideas yourself (after a proper explanation), it will decrease the overall project cost.

Moreover, if you have a service we may have use for, we are happy to trade skills if possible.

Nobody can ensure results in digital marketing as there are too numerous variables, especially with SEO, as Google’s algorithm is a mystery. What we can do is to guide to a very successful track record across all sorts of divisions and put you in connection with some of our customers if you want to see the kind of results we can offer.

Also, Trust Us When We Say That We Aren’t Satisfied With Results Unless You Are!

At Avento, we like to keep our customers up-to-date. We send periodic reports outlining performance, as well as work completed and future work. Also, we will explain to you how to practice Analytics and set up proper dashboards so you can maintain track of performance.

We also provide work lists revealing all the areas we believe need working on, with relevant due dates.

If that isn’t adequate, we also will be in constant contact and if possible, will spend time in your office working alongside.

All our clients have our contact details, including phone, email and social accounts. What’s more, we can arrange frequent calls and visits to make sure you’re regularly up-to-date with the project.

Digital marketing is a piece of a catch-all phrase to cover all the services we offer. There are likely all sorts of explanations, but in our particular case, it covers almost anything based online. This includes SEO, PPC, Analytics & Conversion Optimization, Content creation & marketing, Email marketing Social media, Marketing automation.

SEO – Search engine optimisation, and while there are several specific reasons, the best one we can imagine is “making things rise higher in Google (or any another search engine)”. In our instance, we also break SEO into on-site & off-site SEO.

On-site SEO works on things on your website that will assist search engines to understand what you do and find all the web pages on your site. Off-site SEO is concerned with building links back to your site to help demonstrate relevance and reputation to Google.

It is certainly more professional than that, but we figure these are great summaries.

In the majority of nations in the world, Google has the largest search engine market share. Especially true in India, where its market share is regularly over 88% of all search traffic to sites. As a result, we tend to consume most of our time operating on optimizing websites for Google.

Fortunately, though, a lot of the strategies we use will have a similar effect in other search engine portals.

If we work in nations where other search engines are dominant, we will tailor-made our approach to make sure you get the best possible outcomes.

PPC, pay-per-click and is a phrase used to represent the paid promotion model available to companies on websites such as Google (the results at the right or top of the typical search results). The title comes from the fact you only pay for the advertisement when someone clicks the ads.

It is generally used to indicate to Google Ads, but could equally describe Bing Ads, Facebook Advertising or any kind of online advertisement where you pay per click.

While the majority of our PPC clients will make use of AdWords, it is not the only advertising platform and certainly isn’t always the most effective. At Avento, we also have experience using all sorts of PPC services, such as Facebook Advertising, LinkedIn Advertising and Paid Stumbles, to name a few.

We will help you find the correct advertising platform for what you’re trying to achieve.

Contrary to popular belief, ranking first in Google has nothing to do with money! Put simply, you can’t pay to be first. While large marketing budgets help when it comes to SEO, as you can do more, it doesn’t guarantee results. More specialist smaller sites or sites creating great content can often outrank bigger companies.

All the search engines do offer paid advertising models, where you can pay to appear higher in the paid results, but these have no impact on the natural search results.

Content marketing has been around for decades, but more recently has been used in the digital marketing world to mean creating content for either on-site or off-site use in order to gain links, social shares and traffic.

Local SEO focuses on achieving results in location-based searches, for example, “restaurant in Oxford”. These types of searches are becoming a lot more frequent and often result in a map being displayed in the search results. There are some very specific tactics that can be employed to affect performance in the location-based search results.

In a word, yes! However, we generally only act as consultants, as it is much more effective if internal teams are used to speak on behalf of a company. This is because internal teams will be much more familiar with the company, products, tone and customers.

At Avento, we will happily give training, come up with topics or promotions or find the best social channel for a client to use.

At Avento we are passionate about what we do, the results we want and the service we give our clients. On occasion, and as long as we have the time free, this means that we may get carried away and overwork for our clients. The great news is that we never charge for this, as we are doing it because we want to!

There are some times where if we are at a critical point of a project we may also transfer time from future months (if required) or contact a client to see if they want to add additional budget. At no time will we be watching the clock and downing tools as soon as the time is up. If we mistakenly underestimate the time required, that is our fault not yours and we will complete the work anyway!

In most cases, we invoice on a monthly basis with 15-day payment terms. For certain projects we may require a proportion of the payment upfront or for it to be fully covered by the clients; for example, building new sites and payment for PPC spend.

We always agree payment in advance of a project being started, and any changes in budget will be fully communicated and agreed in writing in advance.

You are more than welcome to come and see our offices, or come and spend some time working with us on your project if you need to. We chose our offices for function rather than the fact that they are pretty, so please don’t expect Google surroundings (although they are quirky)!

As we don’t have an official meeting space in our office, we tend to hold meetings away from the office or we visit our clients. But don’t worry, we don’t charge for room hire or travel.

While we love to work with local companies, especially in the Pondicherry, Cuddalore, Villupuram, Tindivanam area, and be involved in our local community, we will take on clients anywhere in the world.

In all earnestness, the distance may change our ability to consume as much face-to-face time with a customer who is distant away than a local customer, but this doesn’t mean that we won’t attend, and it won’t change the performance of your campaigns. We will also schedule routine Whatsapp Calls, Phone Calls, or other video discussions, so you still get to see and talk to us regularly.

This is another tough question, as all projects are different and timescales may often be out of our control (for example, a client’s developer may have no time to work on our recommendations). Our stock answer is that within the first 60 days from the start of the projects, most, if not all, clients will have seen a noticeable improvement.

At Avento, we always like to sort at least some quick win items first so that the project starts to pay for itself almost immediately, so most clients start to results quicker than that.

We do – simply ask Barkindia.org (we developed their website free of charge). For small charities, if likely, we will work free of charge or at a minimal cost. For more influential charities with marketing budgets, we will use a discounted rate when pricing our projects.

Due to its characteristics, there are almost a few qualifications available within the digital marketing industry. However, at Avento, we are Google Analytics and AdWords qualified.

As far as practicable, we will always try and use relevantly adequate third parties in the event we join them for work; for example, copywriters who hold proper copywriting diplomas or topic-specific qualifications.

We absolutely can. Google penalties are becoming frequently common and increasingly evident within Google Webmaster Tools. While we have never had any customers penalized for work we have offered out, at Avento we have experience in helping several websites recovering from penalties.

Yes, we will happily take on certain tasks for other agencies. We are actively looking to engage with web development agencies who may be interested in offering our specialist services to their clients and vice versa.

We do, but this doesn’t mean that we are delegating responsibility for tasks or using cheap labour. At Avento, we believe that to create something exceptional you have to use the best resources available. While we would love to be experts in absolutely everything, it isn’t always possible. We have developed a trusted set of expert suppliers whom we are confident can produce work to the standard we require for our clients.

The type of work we commonly outsource would be content writing to specialists in a particular field, photography and videography or specific web development tasks.

It actually makes a difference on how your target audience views your business or company and potentially turn them into your customers. As such, developing a website design that has an impressive user interface will result in a much better conversion rate, which leads to better business and revenue.

To create a completely functional website is based on various factors. Custom design task can take anywhere from 1 – 4 weeks, depending on the complexity of the design and the number of changes you require. The development stage requires an extra 1 – 6 weeks, depending on the number of web pages, and the functionality required. Of course, these are standard guidelines, and we will make every effort to meet the time-frame you have in mind.

It is difficult to quote an average price, due to the enormous range in requirements for a site. A web designer might charge ₹2,000/- or more for a basic Web site, not including Web hosting fees. While a full custom design will come in closer to ₹10,000 to ₹15,000/-

There are many, many factors that influence the ultimate cost of any given website, and we encourage you to read our article regarding Website pricing for more information and guidance in searching for your Website provider.

Completely customised, unique website design starts at ₹10,000/-, and page development is ₹500-700/- each. Pricing for separate services and functionality are outlined individually on our pricing page to help you learn and control the cost of your investment. We also give our clients a comprehensive estimation before any work begins.

We give as much latitude as we possibly can. After you’ve identified the general format and color schemes of your preferred design, we’ll complete up to 2 rounds of major revisions at no charge. All minor revisions are provided at no charge.

Yes. Our web design and development service includes configuration of your email accounts, detailed monthly traffic reports and basic search engine optimization services. Basic SEO includes submission of your site to the major search engines, and the setup of your primary metatag information (Page Title, Description and Keywords). Additionally, your site is built from the ground up with search engine friendly technologies and methods.

In general, we don’t recommend the use of templates, but they may be appropriate in certain situations. For example, if you absolutely must have a site launched within the space of a few days, or if you are on an especially limited budget, a template might be an acceptable short-term solution.

As amidst all of our custom designs, our templates will conform to superior usability principals and be made from the ground up using reliable, search engine friendly methods. We use CSS, which facilitate transitions to a site’s visual appearance and overall plan. Not only does it decrease design time modifications, but it also provides greater control in creating a design just the way you want it.

For small projects, 50% of the estimated fee granted before beginning work, with the outstanding payment due upon the completion of the project. For more significant projects, an initial fee representing one-third of the calculated total cost is required. The second payment is required upon the midway point, with the final third due upon fulfillment of the project.

Yes! For one time modifications, we will give you an estimation before commencing the work and charge at our conventional hourly rate. If you expect regular needs for maintenance, one of our Continuing Maintenance Plans may be further cost-effective for you.

We offer options for managing and renewing your website content. We don’t mind which option you prefer, but we strongly encourage you to update your site frequently.

• Pay as Go Plan – Call us when you require to add or execute a change to your content pages. We’ll fulfil your request within 24 hours, and bill you at our standard hourly rate. Major requests can generally be completed within hours for an extra charge.
• Ongoing Support Plan – Call us for one of our current maintenance plans, and you’ll have a discount on our standard package.
• Content Management System – Purchase a CMS from us and make all the changes you want. Excellent if your site requires frequent changes.